Foggy Bean Coffee Co. is a family-owned and operated coffee bar and roastery located in the rainforest of Ucluelet on Vancouver Island. Sharing a deep passion for delicious coffee, the Foggy Bean team is dedicated to serving their community with the highest-quality sourced beans available.
When Jeff and his wife Heather expanded to a storefront location, they reached out for a branding refresh. Together, we created a new identity and packaging system that allowed for easy small-batch labeling. Drawing inspiration from the West Coast, their love for surfing, nature, and community, we designed a brand that reflects their commitment to sustainable and ethical practices—all enjoyed with a deliciously roasted cup of coffee.
‣ Identity (Rebrand) ‣ Packaging (Sticky Business) ‣ Web (Shopify) ‣ Illustration ‣ Print Collateral (Jukebox Print) ‣ Signage (ABC Printing) ‣ Photos (Jen McLeod Photography)
“Laura is a true professional and master at her craft. She helped us refresh our brand, build our website and create a cohesive identity for our company. We've been working with Caribou Creative for years and will continue to do so. We highly recommend her!
Jeff Grimshire & Heather Botterill ~ Owners
web: foggybeancoffeeco.com | instagram: @foggybeancoffee | facebook: /foggybeancoffeeco